Work

CLUB MED

Niche

Travel

Year

2024

Services

Strategy & Analytics, Digital Marketing & Advertising

About

Club Med is the French house of premium all-inclusive holidays, from Alpine ski weeks to island cruises. SOLV ran its digital media strategy: lead generation across social channels, email campaigns with exclusive offers, and the creative to power both.

Results

The campaigns reached travellers well beyond the traditional audience and kept them booking. The team reports a clear lift in visibility, engagement and conversions, up to and including filled charter flights.

Other case